Pack Expo Selects - The Winners Are In

Results are in for the 2009 Pack Expo Selects Competition, and the prize goes to Robbie and Purex Complete 3-in-1 Laundry Sheets.

Packages were submitted by Pack Expo exhibitors meeting packaging stipulations outlined by the Pack Expo.  Voting took place on the show floor naming Robbie and Purex as the winner.

Robbie worked with the Dial Corporation (Henkel) to create a colorful, high-clarity package that could be easily recognized on the shelf and would hold exact placement of the Purex Complete 3-in-1 Laundry Sheets color pallet and graphics.

The irregular shape of the product and the ability to eliminate print distortion and maintain exact placement for multiple images using a Polyolefin shrink film in itself was an indicator that printed shrink films have definitely replaced sleeves and/or labels - sending a strong sustainable message.